About the Lab
Clinical on the surface, soft on the inside.
Mission
Flirt.design is a small social-experiment lab exploring how people interact, signal, and connect. It's part design studio, part research notebook—an ongoing series of micro-protocols, tools, and playful interfaces that study the tiny dynamics between humans.
Each experiment is lightweight, open-ended, and remixable, designed to reveal something interesting about how we read each other, respond, and communicate.
Philosophy
Not a Dating Product
This isn't a dating product. It's a curiosity engine—a place to test ideas about connection, friction, humor, vulnerability, and digital social behavior. Everything here is built to explore, not to optimize.
Clinical Meets Human
We structure our work like a laboratory—protocols, batches, controlled conditions—but aim everything at the messy, human side of interaction. The formality is scaffolding for studying something inherently informal and unpredictable.
Open & Remixable
Every experiment here is designed to be transparent, reproducible, and remixable. We're not hoarding insights—we're building in public and sharing what we learn about the tiny signals that make or break human connections.
Research Areas
Signal
How we communicate interest, intention, and availability through micro-behaviors and design choices.
Friction
The role of constraints, delays, and difficulty in making interactions more meaningful and memorable.
Vulnerability
Creating safe spaces for authentic expression while studying what makes people feel comfortable being themselves.
Play
Using games, challenges, and playful constraints to lower social barriers and encourage spontaneous connection.